Introduction
Lovali® Fragrances (“Lovali“, “we“, “us“, or “our“) takes your privacy seriously. We are committed to protecting your personal information and your right to privacy.
This Privacy Policy explains how we collect, use, and disclose information about you when you visit our website lovali.shop (the “Site“) or when you otherwise interact with us. Please read this Privacy Policy carefully.
By visiting the Site, you agree that your personal information will be handled as described in this Privacy Policy. Your use of our Site, and any dispute over privacy, is subject to this Privacy Policy and our Terms of Use.
The Information We Collect About You
Information You Provide Directly to Us
We collect information you provide directly to us when you make a purchase, fill out a form, register for an account, participate in community discussions, chats, or otherwise communicate with us. This information may include:
- Contact information, such as your name, mailing address, email address, and phone number.
- Payment information, such as your credit or debit card details when making a purchase.
- Account information, such as your username and password, interests, preferences, feedback and survey responses.
- Communications between you and Lovali, such as when you contact our customer service team.
Information We Collect Automatically
We collect some information about you automatically when you visit our Site:
- Log Information: We collect information about your use of our Site, including the type of browser you use, your Internet Protocol (“IP”) address, access times, pages viewed, links clicked, and the page you visited before navigating to our Site.
- Device Information: We collect information about the computer or mobile device you use to access our Site, including the hardware model, operating system and version, unique device identifiers, mobile network information, and browsing behavior.
- Location Information: With your consent, we may collect information about the location of your device each time you access or use one of our mobile applications or otherwise consent to the collection of this information.
- Cookies and Similar Tracking Technologies: We use cookies and similar tracking technologies (like web beacons, tags, and scripts) to collect information about how you interact with our Site and to customize your experience when visiting our Site. This includes using cookies to keep you logged into your Lovali account when you visit our Site.
Information Collected from Other Sources
We may also obtain information about you from other sources and combine that with information we collect about you. For example, if you create or log into your Lovali account through a third-party social media site, we will have access to certain information from that site, such as your name, account information, friends or contacts list, and profile picture.
How We Use Information About You
We use the information we collect for a variety of purposes, including:
- Provide, operate, and maintain our Site.
- Improve, personalize, and expand our Site.
- Understand and analyze how you use our Site.
- Develop new products, services, features, and functionality.
- Communicate with you, provide you with updates and other information relating to our Site and products, provide information that you request, respond to comments and questions, and otherwise provide customer support.
- Process and complete orders, payments, and other transactions with you.
- Send you related information, including confirmations, invoices, technical notices, updates, security alerts, and support and administrative messages.
- Notify you about new Lovali product releases, events, promotions, and other news about our products and services.
- Link or combine with information we get from third parties to help understand your needs and provide you with better service.
- Protect, investigate, and deter against fraudulent, unauthorized, or illegal activity.
- Provide, operate, maintain, improve, and promote Lovali products and services.
- Personalize content and experiences on our Site.
- Administer contests, sweepstakes, promotions, and surveys.
We will only process your personal information for the purposes for which we collected it or as permitted by law. We will retain personal data only for so long as necessary for the purpose we collected it or as required by law.
How We Share Your Personal Information
Third-Party Service Providers
We may share your personal information with third-party service providers and business partners to:
- Provide you with services, including to deliver orders, process payments, conduct surveys, provide financing, provide customer service, email and text message deployment, online advertising, analytics services, website hosting, data storage and security, fraud prevention, and technology services and support.
- Help us analyze and understand our customers, improve our Site or applications, and operate, maintain, enhance, and provide all features and services for our Site.
- Perform marketing-related services like data enrichment and email deployment.
- Conduct research, experiments, and data analysis related to Lovali users’ demographics, interests, and behavior to improve Lovali products and services.
- Provide co-branded services and features.
We require these service providers and partners protect the confidentiality, integrity, and security of your personal information. They are prohibited from using or disclosing your personal information for any purpose other than providing services on our behalf or as required by law.
Legal Compliance and Safety
We may access, preserve, and disclose any information we store associated with you to external parties if we, in good faith, believe doing so is required or appropriate to:
- Comply with law enforcement or national security requests and legal process, such as a court order or subpoena.
- Protect your, our, or others’ rights, property, or safety.
- Enforce our policies or contracts.
- Collect amounts owed to us.
- Assist with an investigation or prosecution of suspected or actual illegal activity.
- Investigate and defend ourselves against any third-party claims or allegations.
We may also share information with law enforcement agencies if we believe your actions violate applicable law or threaten our rights or property.
Business Transfers
We may share your personal information with another business entity if we plan to merge with or be acquired by that business, or if all or a substantial portion of our assets are acquired by that business. If such a sale or transfer occurs, we will require the acquiring entity follow this Privacy Policy with respect to your personal information. Your information may also be transferred as part of insolvency, bankruptcy, or receivership proceedings.
With Your Consent
We may share your personal information in ways not described in this Privacy Policy if we notify you and you consent to the sharing.
Your Choices & Rights
You can always opt out of receiving our marketing emails – just follow the unsubscribe instructions included in each message.
You can access and update certain account information by logging into your online account. If you wish to access, amend, erase, export, or delete any other personal information we hold about you, you may submit a request to [email protected]. Please note that while any changes you make will be reflected in active user databases instantly or within a reasonable period of time, we may retain all information you submit for backups, archiving, prevention of fraud or abuse, analytics, satisfaction of legal obligations, or where we otherwise reasonably believe that we have a legitimate reason to do so.
You also have the right to complain to a data protection authority about our collection and use of your personal information. For more information, please contact your local data protection authority.
Data Retention
We retain your personal information only for as long as necessary to provide you with our products or services, or to comply with legal, auditing, or internal policy requirements.
When determining how long we keep personal data, we take into consideration our legal obligations and regulators’ expectations, the amount, nature, and sensitivity of the personal data, the potential risk of harm from unauthorized use or disclosure of the data, the purposes for which we process your personal data and whether we can achieve those purposes through other means, and the applicable legal requirements.
Under some circumstances we may anonymize your personal data (so that it can no longer be associated with you) for research or statistical purposes, in which case we may use this anonymized information indefinitely without further notice to you.
Security of Your Information
We take reasonable administrative, physical, and electronic measures designed to protect the information that we collect from or about you from unauthorized access, disclosure, use, alteration, destruction, and loss. This includes encryption of sensitive information in transit and at rest, such as payment card information.
However, no method of transmitting or storing data over the Internet is completely secure. While we work very hard to protect your personal information, we cannot guarantee the absolute security of any information you transmit to us or archive on our systems.
International Data Transfers
We are headquartered in the United States and may use service providers that operate in other countries. Your personal information may be transferred to the United States or other locations where privacy laws may not be as protective as those in your state, province, or country.
We comply with legal frameworks governing international data transfers and take steps to ensure adequate safeguards are in place to protect your data when it is transferred internationally, such as Standard Contractual Clauses.
Children’s Privacy
Our Site is not directed to children under 18. We do not knowingly collect personal information from children under 18 without obtaining parental consent. If you are a parent or legal guardian and believe your child has provided us with personal information without your consent, please contact us at [email protected]. If we learn that we have collected any personal information from children under 18, we will promptly delete such information and terminate the child’s account.
External Websites
Our Site may contain links to third-party websites. We are not responsible for the privacy practices or the content of third-party sites. Please read the privacy policy of any website you visit.
Changes to this Privacy Policy
We may update this Privacy Policy from time to time as we add new features and services, as we improve our current offerings and as technologies and laws change. Any changes will become effective upon posting of the revised Privacy Policy.
We encourage you to review this Privacy Policy periodically. You can see when this Privacy Policy was last updated by checking the “Last updated” date displayed at the top of this Policy. Your continued use of our Site or services constitutes your acceptance of the amended terms.
How to Contact Us
If you have any questions about our Privacy Policy or information practices, please feel free to contact us at our designated request address:
Lovali® Fragrances
Attn: Privacy Policy Inquiry
123 Lovali Lane
New York, NY 10001
[email protected]